http://www.katrinaford.com Kat Ford Portfolio Tue, 19 Jul 2011 23:11:48 +0000 http://www.katrinaford.com en http://katrinaford.com/Nissan-Altima-TV-Spot http://katrinaford.com/following/katrinaford.com/Nissan-Altima-TV-Spot Tue, 19 Jul 2011 23:11:48 +0000 Kat Ford Portfolio 1740252 We were asked to concept TV spots for the Nissan Altima, and focus on the rigorous testing that makes the Altima one of the most durable and reliable cars on the road. http://katrinaford.com/314110 http://katrinaford.com/following/katrinaford.com/314110 Tue, 14 Jun 2011 05:35:06 +0000 Kat Ford Portfolio 314110 http://katrinaford.com/Nissan-LEAF http://katrinaford.com/following/katrinaford.com/Nissan-LEAF Sun, 24 Apr 2011 20:29:47 +0000 Kat Ford Portfolio 1350267 Tasked with creating a billboard to garner attention for the Nissan LEAF at the 2011 New York Auto Show, we went beyond a standard billboard and created a truly attention getting piece. "Pick of the Day" on Creativity and featured on ADWEEK. http://katrinaford.com/Nissan-Quest http://katrinaford.com/following/katrinaford.com/Nissan-Quest Thu, 21 Apr 2011 04:51:49 +0000 Kat Ford Portfolio 1337782 scroll down to see all media Nissan Quest Print Ad <img src="http://payload.cargocollective.com/1/0/25738/1337782/QuestIFA_Site.jpg" border="0" width="450" height="586" width_o="450" height_o="586" src_o="http://payload.cargocollective.com/1/0/25738/1337782/QuestIFA_Site_o.jpg" align="left" /> Nissan Quest iAd Faced with the opportunity to create one of the first ever iAds for the iPad, in addition to an iPhone iAd, for the Nissan Quest, we let out all the stops. We created engaging feature-based content that pushed the boundaries of what the iPad could do. The preliminary results of the ads' success blew away all of our expectations. <img src="http://payload.cargocollective.com/1/0/25738/1337782/IAdUserFlow_Sm_800.jpg" border="0" width="720" height="466" width_o="720" height_o="466" src_o="http://payload.cargocollective.com/1/0/25738/1337782/IAdUserFlow_Sm_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0000_OneTouchMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0000_OneTouchMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0001_OneTouch_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0001_OneTouch_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0002_PermaStorMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0002_PermaStorMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0003_PermaStor_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0003_PermaStor_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0004_BlindMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0004_BlindMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0005_Blind_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0005_Blind_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0006_AirMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0006_AirMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0007_Air_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0007_Air_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0008_FlyThroughMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0008_FlyThroughMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0009_FlyThrough_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0009_FlyThrough_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0010_CollageMenu_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0010_CollageMenu_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0011_Collage_800.jpg" border="0" width="800" height="365" width_o="1434" height_o="656" src_o="http://payload.cargocollective.com/1/0/25738/1337782/FullPgBanner_0011_Collage_o.jpg" align="left" /> Nissan Quest/OWN Partnership What's the toughest job in the world? No, it's not crab fishing. It's parenting. What's tougher than the toughest job in the world? Being a parent and an entrepreneur. To show off how the Nissan Quest can make even the toughiest-tough job on the planet a little easier, we created content in partnership with OWN (the Oprah Winfrey Network). Concepted by my partner and I, produced by OWN. Quest Mompreneurs - Branded Content for OWN - Maya Nissan Quest - Branded Content for OWN - Slomique Nissan Quest - Branded Content for OWN - Erin Dealership Kit It's not all iAds and branded content. In order to help the Nissan dealers get to know the All-New Quest, we created a unique, and uniquely engaging, direct mail piece. Instead of the typical fact sheet we created a simple jigsaw puzzle. <img src="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook3_Puzzle3_800.jpg" border="0" width="800" height="505" width_o="2048" height_o="1292" src_o="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook3_Puzzle3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook_3.jpg" border="0" width="413" height="455" width_o="413" height_o="455" src_o="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook_3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook2DVDMenu3.jpg" border="0" width="600" height="412" width_o="600" height_o="412" src_o="http://payload.cargocollective.com/1/0/25738/1337782/DealerKitBook2DVDMenu3_o.jpg" align="left" /> Innovation for Family. Innovation for All. http://katrinaford.com/Contact http://katrinaford.com/following/katrinaford.com/Contact Wed, 06 Apr 2011 06:52:18 +0000 Kat Ford Portfolio 325556 I'd love to hear from you: contactkatrinaford@gmail.com <img src="http://payload.cargocollective.com/1/0/25738/325556/KatFordResume_04-11_800.jpg" border="0" width="800" height="1035" width_o="1275" height_o="1650" src_o="http://payload.cargocollective.com/1/0/25738/325556/KatFordResume_04-11_o.jpg" align="left" /> If you'd like a downloadable version of my portfolio or resume, I'm happy to provide it. http://katrinaford.com/Nissan-for-Gear-Heads http://katrinaford.com/following/katrinaford.com/Nissan-for-Gear-Heads Wed, 06 Apr 2011 05:44:59 +0000 Kat Ford Portfolio 1270663 Who says long copy is dead? Car enthusiasts are some interesting folks. They relish details of engineering and performance. With this in mind we created a campaign just for car enthusiasts. Lots of copy, hand-drawn diagrams and a sense of humor educate as they entertain. <img src="http://payload.cargocollective.com/1/0/25738/1270663/CampaignWhole2_800.jpg" border="0" width="800" height="689" width_o="1138" height_o="981" src_o="http://payload.cargocollective.com/1/0/25738/1270663/CampaignWhole2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_LEAF_800.jpg" border="0" width="800" height="1066" width_o="2048" height_o="2730" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_LEAF_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_GTR_800.jpg" border="0" width="800" height="1037" width_o="2048" height_o="2656" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_GTR_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_Rogue_800.jpg" border="0" width="800" height="1040" width_o="2048" height_o="2662" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_Rogue_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_Murano_800.jpg" border="0" width="800" height="1042" width_o="2048" height_o="2669" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_Murano_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_Quest_800.jpg" border="0" width="800" height="1043" width_o="2048" height_o="2672" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_Quest_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/1270663/Full_Juke_800.jpg" border="0" width="800" height="1037" width_o="2048" height_o="2655" src_o="http://payload.cargocollective.com/1/0/25738/1270663/Full_Juke_o.jpg" align="left" /> http://katrinaford.com/Home-Depot http://katrinaford.com/following/katrinaford.com/Home-Depot Wed, 24 Mar 2010 02:24:17 +0000 Kat Ford Portfolio 325559 To promote the Home Depot Lawn & Garden center we created a digital platform in partnership with Google Sketchup to let homeowners experiment with landscaping and stay on top of their garden's needs. <img src="http://payload.cargocollective.com/1/0/25738/325559/01.IntroPage2.jpg" border="0" width="650" height="528" width_o="650" height_o="528" src_o="http://payload.cargocollective.com/1/0/25738/325559/01.IntroPage2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/03.AppWebPlaceTree2.jpg" border="0" width="650" height="531" width_o="650" height_o="531" src_o="http://payload.cargocollective.com/1/0/25738/325559/03.AppWebPlaceTree2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/04.AppWebPlaceTree2.jpg" border="0" width="650" height="531" width_o="650" height_o="531" src_o="http://payload.cargocollective.com/1/0/25738/325559/04.AppWebPlaceTree2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/05.AppWebPlaceTree3.jpg" border="0" width="650" height="531" width_o="650" height_o="531" src_o="http://payload.cargocollective.com/1/0/25738/325559/05.AppWebPlaceTree3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/07.AppWebsite4.jpg" border="0" width="650" height="531" width_o="650" height_o="531" src_o="http://payload.cargocollective.com/1/0/25738/325559/07.AppWebsite4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/HDiCal2.jpg" border="0" width="600" height="430" width_o="600" height_o="430" src_o="http://payload.cargocollective.com/1/0/25738/325559/HDiCal2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot1.jpg" border="0" width="650" height="511" width_o="650" height_o="511" src_o="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot2.jpg" border="0" width="650" height="511" width_o="650" height_o="511" src_o="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot3.jpg" border="0" width="650" height="511" width_o="650" height_o="511" src_o="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot4.jpg" border="0" width="650" height="511" width_o="650" height_o="511" src_o="http://payload.cargocollective.com/1/0/25738/325559/StreetViewShot4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/iAppCompiledWeb2.jpg" border="0" width="587" height="800" width_o="587" height_o="800" src_o="http://payload.cargocollective.com/1/0/25738/325559/iAppCompiledWeb2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/DigBillboardA.jpg" border="0" width="600" height="331" width_o="600" height_o="331" src_o="http://payload.cargocollective.com/1/0/25738/325559/DigBillboardA_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325559/DigBillboardB2.jpg" border="0" width="600" height="405" width_o="600" height_o="405" src_o="http://payload.cargocollective.com/1/0/25738/325559/DigBillboardB2_o.jpg" align="left" /> AD: Kat Ford CT: Don Sticksel http://katrinaford.com/Helmet-Art-Etc http://katrinaford.com/following/katrinaford.com/Helmet-Art-Etc Wed, 24 Mar 2010 02:22:54 +0000 Kat Ford Portfolio 325530 You might not notice a girl on a scooter, but you'd probably notice a girl on a scooter with an octopus on her helmet. Give me a wave on the road if you dig my art. <img src="http://payload.cargocollective.com/1/0/25738/325530/ScootHelm_800.jpg" border="0" width="683" height="512" width_o="683" height_o="512" src_o="http://payload.cargocollective.com/1/0/25738/325530/ScootHelm_o.jpg" align="left" /> {image 2}<img src="http://payload.cargocollective.com/1/0/25738/325530/ChalkArt_800.jpg" border="0" width="683" height="512" width_o="683" height_o="512" src_o="http://payload.cargocollective.com/1/0/25738/325530/ChalkArt_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325530/ButterflyWhole_800.jpg" border="0" width="683" height="512" width_o="683" height_o="512" src_o="http://payload.cargocollective.com/1/0/25738/325530/ButterflyWhole_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/25738/325530/ButterflyCloseup_800.jpg" border="0" width="683" height="512" width_o="683" height_o="512" src_o="http://payload.cargocollective.com/1/0/25738/325530/ButterflyCloseup_o.jpg" align="left" /> http://katrinaford.com/Bee-Me-Children-s-Book http://katrinaford.com/following/katrinaford.com/Bee-Me-Children-s-Book Tue, 16 Mar 2010 22:25:52 +0000 Kat Ford Portfolio 314111 While employed at Accord Publishing, I contributed to the development of Animotion, a moving image technique for books. The first title in the series, Bee & Me, reached the New York Times Best Seller List. View the video in a larger format. http://katrinaford.com/Beauty-A-Day-Project http://katrinaford.com/following/katrinaford.com/Beauty-A-Day-Project Tue, 16 Mar 2010 21:55:30 +0000 Kat Ford Portfolio 314029 Near the end of my third semester at VCU I undertook a project. My aim was to create something beautiful everyday. View the complete works here: http://www.tumblr.com/tumblelog/makingbeautyeveryday<img src="http://payload.cargocollective.com/1/0/25738/314029/Sample.jpg" border="0" width="530" height="531" width_o="530" height_o="531" src_o="http://payload.cargocollective.com/1/0/25738/314029/Sample_o.jpg" align="left" />